Photo editing apps are now a part of every smartphone. From clicking the perfect selfie to adding a glow to your sunset photograph, these apps meet all your editing requirements and that too with less effort. Earlier people used to rely on Photoshop and spend hours to edit a picture in the right light, colour and exposure.


But, thanks to photo apps like Retrica, you can now get more use out of your smartphones and that too in an instant. These apps don’t stop with just photo editing they are also excellent tools to add a boomerang, a slow-motion or a rewind effect to your home or vacation videos.

Why You Need to Build an app like Retrica

The need for creating a photo editing app is that, nowadays, photography has become a mainstream and everybody is taking and posting the pictures on social media. People want their photos to look attractive in the social media.

So, they tend to add beautiful filters, stickers, etc. to their photos. For that, they search for photo editor apps. In fact, each photo editing app has its own unique features.

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However, people prefer those apps that offers wide array of features. So, if you are able to build a photo editing app that offers numerous features then, that will be more beneficial.

So what goes on behind the scenes of creating these amazing apps and how easily can you build an app like Retrica? As an app developer, you need to consider the below questions:

  • What is the objective for creating this app? Is it for personal use or will you publish it on an App store?
  • If you wish to make a profit out of the app, would you make it available as a paid app or a free one?
  • How many filters and other features will you add to the app?
  • What are the unique tools or effects that you can provide through your app?
  • How easy will it be to use your app?

Once you have answered these questions you will be able to build an innovative app like Retrica, that photo editing enthusiasts would love to use.

Steps to build an app like Retrica

Now, let us learn how to make a photo editing app.

Step 1: Research the marker and analyse your competitor’s solutions.

Step 2: Hire in-house developers or partner with a reliable mobile app development company to make a photo app.

Step 3: Choose the basic features of your photo editing app.

Step 4: Consider the right tech stack to build a photo app.

Step 5: Develop an application and launch an MVP version.

Step 6: Develop a marketing strategy and consider ways to monetize your photo app.

Step 7: Add some unique and advanced features to make your filter app unique.

Step 8: Release your mobile app to the App Store and update it regularly.

Read Also: 24 Best Photo Editing Apps 2020

Features to Include in your Photo Editing App

retrica app features

You need to include the essential features in your photo editing app.  Generally, the features are divided into two parts i.e., basic and advanced.  It is mandatory to add basic features in your photo editing app to make your app user-friendly. Advanced features are responsible for making your app distinctive.

The following are some of the main features that should be included in your photo editing app

  • Upload a photo
  • Image cropping and rotation
  • Remove unnecessary objects
  • Collage creation
  • Save and share
  • Various effects and filters
  • Different frames
  • Layer management
  • Inscriptions and stickers
  • Levels editing
  • Image fixer

In fact, basic features can be also considered as MVP ones. You can release your photo editing app with these features and get some feedback from the first users. If users require more features, then mobile app developers can add more complicated and exciting features to your app.

How the apps make money


You can make your photo editing app profitable by considering the monetization strategy beforehand.

There are several ways to monetize your photo editing app and these strategies can be easily mixed and matched to find the ideal option.

1) Paid Apps

If your app has a great design and exciting features, then you can set a reasonable price and get some money from a paid version of an application. It is also necessary to integrate several unique and exciting features in your app  to persuade customers. In addition, you need to offer a free trial period for users to test your filter app.

2) In-app Purchases

You need to provide your applications for free. Then, you need to advertise upgrades to the paid version, paid feature unlocks, etc to anyone who downloads the free version. This is possible by creating a photo editing app with some MVP features and makes it free. Later, add complex functions and make users pay for them.

3) Advertisements

Video ad is the one of the latest trends in the mobile advertising industry.  Such ad solutions offer users with better experience and understanding of the app’s purpose.

How much does it cost to create an app like Retrica

Cost to build a photo editing app like Retrica depends on various factors including the complexity of the app, number of filters used, the developers and programmers involved, etc. In India, the cost to develop an app like Retrica app is around $8000 to $30000.

In the US or Western Europe, the cost will be around $42000 for 850 hours. In Europe, the cost will be $30 per hour, ie, $25,000 as a whole.

Similar Apps

The following are some of the similar apps like Retrica

  • Shots App
  • Picsart
  • Eye Candy
  • Candy Camera
  • B612
  • Ghost Lens
  • Mega Photo
  • VSCO Cam
  • Lidow
  • LINE Camera

Read Also: How much does it cost to create an app like Retrica


If you have an idea for a photo editing app and wish to make it a reality, then feel free to get in touch with Redbytes Mobile app development agency.

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We will provide you with a team or an expert developer who will be dedicatedly working on your photo app. Some of the key benefits of partnering with a mobile app development agency are:

  • Bug-free and high-quality app delivered on time.
  • Flexible packages in affordable rates for cost-effective app development.
  • Use of latest tools and technologies for building your app.
  • 24/7 communication channels to update on the progress of the app.

If you wish to know more about how we can help you build a photo app like Retrica, then send your enquiry to or call us 91 811 386 9000, and we would be happy to help.