Whether its enterprises or mobile app fanatics, they all wish to have unique mobile apps that are innovative and built with superior technology. They would like to tap into the apps that have impeccable user interface, rich features and exceptional user experience. Apps that support intelligent features like geo-location sensing, real-time notification, video, data synchronization are more and more in demand.

However, businesses today find it challenging to discover the right mobile app development company who comprehend their requirements perfectly. India is thought to be a largest hub for mobile app developers all over the globe in 2017, which means it is tough to select a single best company with proven experience, market reputation and impressive ratings.

Hence, to help you further, here is the shortlist of top mobile app development companies in India 2017:

1. Redbytes

With proven technical approach and industry-grade expertise, RedBytes is entrenched asv an innovative mobile app development company that can be put in positive light. Their ability to think creatively about each project and discover tailored solutions is the outstanding hallmark of this mobile app development company. The most commendable part about Redbytes as a mobile app development leader is their bright portfolio that reflects the success of delivering numerous highly usable mobile apps. Apart from their research and viable efforts products, Redbytes is also a wise choice for clients who seek seamless development process and a responsive team.

2. Openxcell Technolabs

Openxcell has gained reputation of catering to most respectable clients around the globe. It is an ISO 9001:2009 certified mobile app development company dedicated to building excellent software products. Located in India and US, Openxcell is proud of having the best team of design artists, software development specialists, and technically sound experts who have satisfied requirements of many clients by making brilliant apps for iPhones, iPads, Blackberry, Android and web domain. They are always determined to serve the best quality and deliver the world-class products under any circumstances.

3. Konstant Infosolutions

Konstant Infosolutions is a well-known name in the domain of web and mobile solutions. Innovative and successful, Konstant has stretched its services to 40+ countries with offices in various worldwide locations. With strong and impressive client base, it has achieved global footprints when it comes to manipulating the power of advanced technology to develop lean, fit and smart solutions. They believe in client-oriented attitude and efficiently attend special requirements of business customers. Some of their specialities include Enterprise mobility solutions, Wearable technology, iPhone/iPad apps, Custom web apps and Android apps development.

4. Appster

With active services in US and Australia, Appster is another consideration for finding the exemplary mobile app developers India. They possess a skilled team with professional mastery in developing for iOS and Android platforms. Their approach of work is open and unique and has served successful start-ups as a reliable technology performance partner. They are on a constant rise, and opening new offices all over the world. They have plans to expand exponentially and join designers, creative visionaries, and business bodies. Their belief in their technical team and experience has boosted their reputation as a talented mobile app development company.

5. Affle AppStudioz

Affle AppStudioz is an expert mobile app development and engineering company headquartered in Singapore. They have specialized in UX, design and mobility solutions and have investing partners like Microsoft, D2C, Itochu, Bennett Coleman & Company Ltd. (BCCL), Centurion Private Equity, etc. Driven by research, it has a strength of 300+ professionals who efficiently use Agile Scrum methodology for mobile app development. Their domain of expertise includes Entertainment, Healthcare, Augmented Reality, Retail, Enterprise mobility, Media and Finance. They have developed their own unique library of features that help increase efficiency, speed and productivity across various facets of development process. This Mobile App Developers India is capable of developing apps for Android, iPhone, iPad, Blackberry and Windows.

6. QBurst

QBurst is another leader in mobile app development and has great belief in the power of new generation technology platforms. With ability to serve global customers, QBurst is proud to have staggering 1200+ professionals who are skilled in various domains including UX, app designing, analytics, Quality support and project management. Their portfolio speaks of their wide service capabilities such as Mobile and web app development, CRM, UX design, Quality & testing, Big data & analytics and modern cloud based solutions. The mobile app development company has its offices in USA, UK and India and is known for delivering cost-effective, high-quality, enterprise-grade solutions over a decade.

7. Hyperlink Infosystems

Headquartered in India, Hyperlink Infosystems is one of the sterling mobile app development companies with an impressive track history of successfully serving many countries across the globe. The company has versatile experience in crafting comprehensive solutions and different types of apps. Hyperlink Infosystems has mastered building apps across almost available platforms including iOS, Android and Windows. The company pride itself on having a pool of talented designers, program developers, testers and team leaders and project managers. They all work in great synchronicity to ensure their business clients enjoy the exceptional product in the end. The mobile app development company has delivered 2000+ successful applications and has 800+ satisfied clients, which speaks volume of their success story.

Final Words:

As the internet power has transcended the expectations of human mind, businesses must consider the idea of making apps to engage their target audience and retain maximum customers. Whether you are into eCommerce or need apps for your office productivity, India has got the widest community of world class developers at your disposal. The list above is meditated carefully based on modern mobile app development market trends. Hopefully, this list of top 7 Mobile App Developers India will broaden your insight into hiring the most suitable development partner from the entire Indian IT market. Make sure you choose the one that perfectly understands your business requirements and deliver the most competitive result.

The making of a visually appealing, easy to use and bug-free iPhone App requires the right hands behind the development unit. So the game comes down straight to the hiring process altogether.

Hiring a good iPhone app developer needs a seemingly methodological scrutiny. Ensuring whether the right candidate has got selected in the screening process can save you from a lot of pertinent hassles in the future.

hire mobile app developers

Let’s dive into some useful tips on hiring iPhone app developers that every iOS app development company should focus on:

1. Provide a Clear and Compact Candidate Profile:

Before getting set with your hiring processes, the first thing you need to focus on is deciding your prospective employee qualifications. Be specific on your candidate requirements. This could save you a lot of time interviewing the candidates not fit to your job requirements.

2. Look for Someone who is Interested in working with your Company:

Hire someone who is not only good at developing but who is interested in you and who can give a creative input based on their experience with working with similar apps.

3. Knowledge of iPhone Language, iOS Frameworks and Emerging Technologies:

Determining the worth of all iPhone app developers immediately goes down to considering the level of expertise they possess in their respective areas in developing such as knowledge on Swift language, spacial reasoning, design guidelines(MVC-model), networking, core data, Grand Central Dispatch (GCD), usage of Git and GitHub etc.

4. Think of the Entire App Development Process & Not just Coding:

App development is not just about coding, it also includes creating a well defined functional design and user experience. So don’t just go for an independent developer who codes well, but go for someone who has a wider range of experience about the design, usability and testing part of an app.

5. Figure Out Knowledge About Application Adaptability:

It is always better to pick experts who have practical knowledge about application advancements in perspective of different platforms. Ensure that the app developer can work with the app adaptability with the various gadgets and its size.

6. Why Working Experience is Important:

Fixing bugs, need for creativity, better problem solving, team management, meeting deadlines, etc… Are these issues giving you a serious headache?

Hiring an experienced iPhone App Developer helps you address such problems faster and better. Yes! There is a price to be paid for hiring those long hours of commitment and extra effort.

7. Efficiency to Grasp and Implement New Ideas:

When talking about hiring iPhone App Developers, what you are looking for are those passionate souls who take developing to all new heights. Those who are quick to grasp, energetic and enthusiastic minds possessing an abundant resource of fresh and interesting ideas are your gold mines. Generating apps by fostering creativity and workability will mark your position at the top on the map of iPhone development service providers.

8. Hire a Team Player and Someone who Values your Company Ethics Policy:

The success behind every great app points towards an even greater teamwork. Working alongside other team members is important. Be sure to hire someone who could play his role in the team and company well enough and leave no scope for regrets.

9. Hire Someone Safe for your Wallet:

Over expectations could leave you broke. Practice going for cheap and best, especially if you are a newbie with a start-up. Hire those whom you can afford in the long run. If you are at a growing stage, go for the less experienced yet talented youths.

10. Welcome More Natives:

Are you currently in the initial stages of your growth? Are you a low profile company trying to make your mark on the field? Hire those candidates from your final screened candidate list who has a nearby place of residence and who wouldn’t mind some extra hours of work for mutual benefits.

11. Check Client References:

Look for developers who are ready to share the client references about their previous work experiences. What do previous clients have to say about their work? Reviewing feedbacks can give you an exact insight into their ability to create a great product, communicate with the team and solve problems.

Focus on the right aspects of your business and be serious while conducting all the screening procedures. Include more screening schedules to hire the best out of all the candidates. If you look into all this, you can make the best shot at choosing the right iPhone app developer. The realization of your vision to choose the best is important, so choose wisely!

Mobile phones have become an essential part of our lives and the mobile app market has evolved as a primary source of communication and information not only for users, but also for businesses. As we all know, mobile app development trends keep on changing according to technology and type of users.

Devices are becoming faster and intelligent with the growth of technology. Today apps are not just meant for smart phones but also for platforms like TVs, IoT-enabled devices and much more. The future for mobile apps tends to be challenging with innovative and enticing possibilities. Whether you are a business owner or an innovative app developer, you have to be aware of the new trends in mobile app development.

Let’s see which can be the major mobile app development trends in 2017.

mobile app trends

Considering the fact that use of mobiles becomes a predominant part of the contemporary lifestyle of 21st century people, mobile app development software is a trend that carries a lot of meaning. Businesses have to rely on this incessant trend since their customers spend a great chunk of their day fiddling with their device. This is why every next organization and entrepreneur is looking to add a mobile app to their online website with an aim to touch their widest customer base.

Therefore, mobile application development platforms are an undeniable necessity for businesses that need a dedicated mobile app for their customers. It is because of modern day app making software that building an app has become more cost-effective, simplified, and faster than before. So if you are a businessman trying to transform your mobile app concept into reality, you must choose the best mobile app development software.

So here is 13 best mobile app development software in 2018:

1. Appy Pie

Appy Pie

Appy Pie is a cloud based DIY mobile app creation tool that makes it simple and swift to create apps. This app maker touches several businesses. For example, you can create a commercial app for booking online appointments (for doctors, salon, spa & massage therapy centres)or alternatively you can design an introductory app with a tinge of gamification features within it.

Users who are all new to programming and coding can find it easy to use Appy Pie and build apps across Windows, Android or iOS platforms. All you need to do is to drag pages and Appy Pie will create your dream mobile app – which you can publish it on Google Play or iTunes.

The best enjoyable part about this app development software is that it has its own analytical tool that combines with Google Analytics to keep you updated about the current status of your app users.

With a clean interface and generous support options of Appy Pie, you can achieve the following:

Push notifications
Live analytics monitoring
In app add monetization
GPS Tracking

Making an app with Appy pie, however, involves multiple plans each offering varied features from basic to enterprise level. Its highest Platinum plan allows you to develop apps that are compatible with major device platforms.

2. AppMakr

AppMakr

AppMakr is a feature-rich app creation software that provides not only a gamut of custom-made templates but also offers economical pricing plans to develop apps for various businesses. Regardless of whether or not you have previous experience in the field of coding and programming, AppMakr allows you to build fascinating apps with minimal maintenance for Android and iOS devices.

General businesses that can gain maximum benefits from this user-friendly mobile app development software are: Religious institutions, restaurants, schools and formal academic establishments, and commercial shops.

It has an excellent Pro plan that removes ads, allows for highly customizable design and affords abundant features for entrepreneurs who desire to reap maximum value from one centralized app.

With AppMakr, you can enjoy:
Push notifications and messages
Ease of branding and custom design
High resolution interface/imagery
Real-time updates
Program dashboard
Splash pages and custom icons

The only drawback of using AppMakr is that it is incompatible for tablets.

3. Appery.io

Appery.io

Despite the difficulty involved in coding and programming while creating an app using Appery.io, it is still one of the significant app makers in the market. The most charming thing about this software is that it is compatible in the Window Store. It is definitely not easy, though, to create a mobile app with Appery.io as it comes with a bigger learning curve than other available app creators in the market.

How comfortable you are building apps with the software depends on where you stand in your programming skills. With that said, Appery.io can make the app development challenging or enjoyable based on your knowledge and competency. Developers should possess some experience in working with JavaScript and HTML.

The app built using Appery.io is compatible in the App Store, Google Play and Windows Store, and also with Window 10 mobile.

The eventual result of Appry.io as an app maker is wonderful since it offers great customer engagement value and better customer experience than other app makers in the list. Additionally, the app utilizes GPS sensor that helps customers easily locate your business.

In the end, if you are curious to learn more and prepared to dive deeper into the world of programming, there is a lot you can do with great control offered by Appery.io.

4. AppMachine

AppMachine

Whether you want to build an app from the ready website content or you are planning to start it from scratch, AppMachine enables you to create custom apps in the most simplified way possible. AppMachine has its inherent block-building system that offers unbelievable ease while developing a layout of your mobile app. Another enormous privilege the software gives is its numerous support options and clarity of tool identification, resulting in the short learning curve.

Some of the prominent features of AppMachine software are:

Wide range of templates
Numerous support options (blogs, tutorials, FAQs, User guide,)
Impeccable interface
Tools to engage customers
Ease of use and implementation
Lucid interface with clear features
Simplified interaction through effective navigation
Intuitive and quick upload of website content

AppMachine uses Lego imagery that helps users understand the ways to develop different features. It also allows developers to modify and play with every single element of design to get the best final outcome.

Availing the drag-and-drop facility and source code editor, you can edit and customize various app features even if you have no prior experience in heavy coding. The apps made with the software are compatible across all platforms, which saves designers a lot of time and headache.

AppMachine’s analytical tools are more productive and insightful than Google analytics in comparison, which is another merit of using the software.

The biggest con of the software is that you have to tolerate its logo – which can be removed if you are willing to pay a substantial amount of fee.

5. GoodBarber

GoodBarber

GoodBarber can be a fast friend to those beginners who don’t have a way with coding to build a great, marketable app. Similar to website creating platform, GoodBarber works well while creating iPhone and Android apps. The app development software offers great choices for Google fonts and icons that come handy while customizing your app.

It offers close to 50 professional themes and effective customization tools to create an app of your choice. It also offers excellent content creation tools and enhances the chance of better customer engagement. Some of the industries that are likely to be impacted by GoodBarber are: Non-profit organizations, Churches, restaurants, informational apps, local businesses, etc.

The best part about GoodBarber software is that it stands out from the crowd of other app builders when it comes to measuring its usability. Moreover, it also lets you eliminate its logo to add your own.

With GoodBarber, it is easy to import content from your website just by entering the URL.

The noticeable demerit of the app creator is that it doesn’t offer industry-specific themes. Also, the app builder is not compatible with Windows Store.

6. Swiftic

Swiftic

If you it is your online business you want to promote and enhance its customer base, Swiftic is a great app builder software. Swiftic is one of those mobile app making software that dwells in the category of easy-to-use and easy-to-explore interface with intuitive qualities and effortless navigation. Due to its incredibly brilliant programmer-friendly attributes, this app maker is considered to be something that any developer can depend on to create the remarkable app.

Some of its stunning pros are:

Intuitive app development process
Flawless interface and easy navigation
Attractive templates
Developer-friendly scheduling tool
Easy-to-use dashboard
Automatic import of website content
Enhanced user engagement through multimedia options
Click-to-call feature for instant business connection

The most stellar quality of Swiftic is its ability to allow for easy reflection of changes and adjustments made to your mobile app across Android and iPhone devices. This means that you can go ahead and connect your website and Facebook page to your mobile app in order to reduce design labour and accelerate the speed of app creation.

Its rich Multimedia options allow you to feature content from YouTube, Soundcloud and more, which ultimately helps you engage with many users at times.

With Swiftic, you can think of creating apps that are as simple as lifestyle or as big as organizational purpose, online store or restaurant. Its scheduling tool is a unique element that is designed to create appointment/booking apps for Spa, barber shop, guesthouse or massage centre.

Taking into account all business-centric features offered by the app, Swiftic is definitely the software that can boost your business customers in long run.

7. Bizness Apps

Bizness Apps

As the name suggests, the sole purpose of designing the Bizness Apps software is to create apps for small and medium scale businesses. It offers faster, cost effective and easier methods to design a beautiful, most functional app for varied businesses. Bizness Apps provides a platform with which one can build your own app for your business or build it for others and resell it later.

The app maker bestows on you the following pros:
Drag-and-drop interface
Custom features and appearance
Ease of coding
Content creation and marketing tools
Versatile across multiple platforms

The best part about Buziness Apps is its ability to enable simple QR code generation. The app builder is a boon to those who would want to see their business grow rapidly through in-app or on-site marketing and better customer engagement.

Using its drag and drop interface, you can choose the best of app’s features and tweak its appearance as desired. At the back end, the app creator helps with coding, making it easy for developers to build the business app. Its mobile app builder plan works well for making a sturdy app for business owners.

The app maker is truly versatile as you can work HTML5 to create a solid app that supports all platforms including iOS, Android and Windows.

8. Mobile Roadie

Mobile Roadie

This is a common app creator which allow anyone to create Android or iOS apps where you can provide almost all necessary features for your client. This software is generally used by start-ups, SMEs, agencies, enterprises etc. With almost 7 different versions on list, this platform supports categories like event schedules, maps, music streaming, photo & video galleries etc.

Features:

  • Geo-based platform that supports all media types with automatic importing of RSS
  • Saas based mobile app development platform
  • Developers can use data in different form like XML, HTML, JSON and CSV
  • This software checks the quality of the content and guides the user through the entire submission process
  • Its available in both free and paid versions and the free version has limited features

9. AppInstitute

AppInstitute

This is one of he easiest platform to make both Android and iOS mobile applications. With simple modules to build an app, this feature enables creating apps for businesses more easy and customizable.

Features:

  • Developers doesn’t require to have any knowledge in coding
  • Using existing templates you can create apps
  • Has the feature of drag and drop editor
  • This software also consist of CRM tool which allows users to track your sales, oush notifications and analytics
  • Consist of templates that can cater various business needs like medical centres, coffee shops etc.
  • Consist of almost 20 robust modules that can add flexibility and functionality to apps

10. Sencha

 Sencha

This is an online based Java script tool that is mainly used to design develop and even test enterprise based apps. The main aim of this tool is to add high-quality responsiveness to mobile app in order to generate better user experience to app users. Supporting all platforms, this tool can be used to create mobile application in all desired versions of Android, iOS and Blackberry.

Features:

  • Apps made with this tool is easy, convenient and much faster than the mobile version of certain websites
  • Can drive competitive advantage for your businesses
  • Its an open platform that integrates to you current app environment
  • This platform follows MVC pattern which separates app data, view & control code
  • Has in-built DOM manipulation interface
  • Consist of 8 in-built transition effects

11. Zoho Creator

Zoho creator

This is an online cloud software database builder that can help you create to perfect app for your business. Without any prior coding experience, Zoho creator allows developers to create Android apps anywhere, any ime and on any device.

Features:

  • Has easy drag and drop interface
  • Lets to create custom mobile application quickly
  • Define right rules for data processing
  • It can schedule tasks, automate recurring actions, receive notifications & reminders
  • Can be used for app in all major platforms
  • Collage and manage your data in the form that suits your businesses

12. Xamarin

Xamarin

This is a cross-platform app tool that is mainly used to built Android & iOS apps using visual studio. As this platform allows you to create a program using a single code base, it can save a vast amount of time. Xamarin which is an extension of Visual Studio can seamelessly port to multiple platforms without extending the development time.

  • Lets to code with C#
  • Consist of Mono .NET framework and a compiler
  • Assures a flawless user experience
  • This platform is learner friendly and the number of bugs while programming is comparitively less
  • Code reusability
  • API Intergration with open source technology
  • Has comprehensive hardware support

13. Corona 

Corona 

An ideal platform that is apt in creating applications and mobile games for desktops and mobile devices. In this you can create apps in one devices and publish it to multiple devices including iPhone, Android, Windows etc.

  • Based on open source scripting language Lua
  • Develop for crossplatforms with a single code base
  • Include interactive and graphic rich design to your application
  • Allows you monetize quickly and easily
  • Has a growing community of developers
  • Dominant APIs & Fast frame per second
  • Developers get the full right to the codes they create using Lua

How to choose the best App builder software?

When it comes to developing mobile apps, you will meet with many options available in the market. The decision as to what platform works best for you depends on your needs, features, capabilities, pricing and convenience offered by it. Your own experience with coding and the length of learning curve may strengthen your decision to choose a specific mobile app maker.

With that said, focus on the following most essential app deciding factors before you come to a final choice:

OS Compatibility
Content creation and marketing tools
Customer engagement scope
Numerous Support options

If you are a novice and first-timer, you may opt for the app builder platform that offers you great ease and comfort while coding and programming. In this case, you can select the free or basic plan which helps you on your course of learning. As soon as you are confident and have gained enough hands-on knowledge, you can switch to the subsequent plans with more capabilities and detailed features.

Smart phone users spend more time on mobile apps than websites. Mobile apps are engaging, personalized, convenient, specific and easier to browse. Many functions can be performed within most apps with or without connecting to Internet services.

Following are some  mobile apps advantages over websites:

Mobile apps can be accessed offline

Apps provide information in a faster manner by tapping on the icon of the app even in offline mode. Users can use basic functions and content without connecting to the internet. But when it comes to websites, users need live internet connection to load and access information. The speed of access is also dependant on the Internet speed.

Personalization

A mobile app allows users to set preferences based on their interest. Apps provide customized content to users depending on their preferences, searches and location. Websites provide large amount of information which is not personalized.

Any kind of personalization can help increase conversion rate.

Direct communication through mobile app notifications

In-app and push notifications play important role in communicating with users. In-app messages are received when a person is using an app while push notifications are received at any time. Short notifications are a good marketing tool that reaches directly to users and attract customer’s attention. While for emails, open rates are lesser and people ignore them without opening.

Use of mobile features

Apps use multimedia features such as camera, contact list, GPS etc, more efficiently. Such features can make user experience more fun, interactive and also reduce efforts. It reduces the time taken to perform a particular task and also boost conversions.

Brand presence and new marketing experience

Brands can launch their own apps exclusively for communicating directly with their users. By providing good features and user experience in their apps, brands can raise their value. It also offers the chance to collect and analyse behaviour and activity more effectively than a website.

Freedom in designing

Mobile apps allow you to customize its appearance, usage and layout while websites depend on browsers to perform primary functions. An app is more flexible and offer functions like swipe, drag, tap, hold and more. This kind of functionality provides a positive experience for users.

Increase conversion rate

Unlike websites, apps would always be in a phone once installed. It helps in providing a personalized experience, and can also send notifications to the user. This constant interaction and availability itself increases the chance of conversion.

Apps works faster than websites

A framework that supports mobile apps is more responsive and faster than websites based on JavaScript codes. Fast loading apps are more convenient than slow loading websites. Apps helps users to complete tasks much quickly.

Increased Security

Mobile apps easily integrate with existing security systems to ensure the high levels of security. Within mobile devices, you can safely access, modify and share data.

Improved Productivity and Reduced Cost

Mobile apps make communication easier and quicker. Apps increase productivity and this can create extra time to generate additional business and revenue. Mobile apps are effective at handling and manipulating complex data, producing charts, reports etc. Websites, on the other hand, are generally slow and difficult to optimize.

The benefits of a mobile app are far more extensive than that of mobile websites as they provide an easier, faster way for users to access information on a more secure platform.

At some point after you launch your business, you feel the need to have a mobile app that can take your business to the next level. You may not have an in-house development team and therefore, you may have to depend on mobile app development companies for the task. However, a wrong choice can affect the reputation of your business, shatter your dreams of making it to the top in the market and you may end up wasting your valuable time and money.

How do you recognize a good mobile app development company?

Look for the following qualities in the company you choose:

A well-maintained company profile

You get the first glance of your app development team through their website. There, you get an idea of the team’s expertise and their previous works that make it easy for you to make a choice.

A good performance record

An app development company that performs well will surely produce good results. It must provide you with their launched apps so that you can take a look at them. A good app development company delivers beyond their customers’ expectations, leaving them happy and satisfied.

Expertise

Experienced developers will have an idea about the different mobile app development methods. They should be able to come up with new and creative solutions to meet customers’ needs. Go through the qualification and experience record of the developers before you decide to hire them.

Comes up with a plan before starting the process

Mobile app development requires extended research and planning before the actual process begins. It is to decide upon the different stages of the development process, time taken for each stage and, the different tools and techniques to be used. App development companies who know their job won’t proceed without making a plan.

Considers users’ demands

The success of an app depends on how satisfied the end-users are after using it. Therefore, the developers must analyse the needs of their potential customers. A good mobile app development company will never skip this step as they are well aware that if the app meets the users’ demands, nothing can stop your business from being successful.

Implements ways to keep users interested

No user will tolerate an app that takes time to load. They will feel bored and leave the app the next moment thus making you lose your potential customers. A good mobile app company ensures that the users have a good experience with the app by trying to reduce the loading time of the app and to keep the users occupied with animations and loading indicators while the app loads.

Maintains the uniqueness and originality of the app

You can’t just copy another app and add it to the app store. There are many rules and regulations that app development teams have to follow before a mobile app reaches the play store. An efficient mobile app development company will be aware of the guidelines and sick to them to build an original app.

Performs app testing before delivering it to the market

Many companies skip this step to keep up with the app launch date. But, it is necessary to ensure that there are no loopholes or defects in the app. Good mobile app development companies strictly perform the testing process to identify possible vulnerabilities and risks in a mobile app, and correct them before launching the app.

Study mobile app development companies in detail before you choose them. Take a look at their experience and previous works to ensure that it is the company you have been searching for.

It hasn’t been long since businesses have started realizing that having a mobile app of their own can serve as a great platform for marketing. As a result, lots of the businesses, big and small, have jumped into the bandwagon.

But, at the same time, there are lots of myths regarding mobile app development due to which at least some businesses are hesitant to take a step forward and those who already did, are suffering from huge losses.

Here are some of the common myths, you might have come across, about mobile app development:

Myth: Mobile app development steps must be discussed in detail prior to starting it.

Truth: Customers may not have detailed knowledge about mobile app development process. Therefore, they may hesitate to approach mobile app development agencies thinking that all steps must be discussed in detail before the development actually starts. However, the truth is that the developers are creative and talented, and can easily fill in those areas you may not have much knowledge about in the mobile app development process. The tactics used for mobile app development can be discussed in advance. Even if the customer provides details about just the basic requirements, the developers will create the apps that meet the needs of the customers and provide unique user experience to the targeted audience.

Myth: It takes just few days to create a mobile app.

Truth: Mobile app development is not a simple, short term process like what it is generally thought of as. It is an ongoing process that needs to have an infallible strategy to begin with. When you approach a mobile app development company, they may give you an estimate in terms of time and effort. However, you may have the mobile app in your hands way before the estimated time or may be after that. It all depends on the process.

Myth: The mobile app development time depends on the size of the app.

Truth: People generally think that a mobile app that is small in terms of its physical size, like, the one-screen apps, is easy to create. However, the truth is that the mobile apps, irrespective of their size, take months to be built. Also, the integration of a third party plugin/support can add to the development time. From planning a mobile app development strategy to creating a mobile app, it is always a time taking process.

Myth: An aesthetically pleasing app can earn 5 star rating in the app store.

Truth: An app that looks good definitely adds to the ratings in the play store. But, it doesn’t mean that the app’s look is the only factor that contributes to the rating. An app gets a good rating only if it functions smoothly and is error free. The quality of the functioning of an app is equally important as its looks.

Myth: Your job is over once the mobile app development process is completed.

Truth: Remember, your mobile app is just one in a million that serve the same purpose. Therefore, the chances that your app may go unnoticed are high. Just like the development process, it is also important to invest time and resources to promote your app. It’s also important to have a strong marketing strategy so that all the efforts you and the mobile app developers have put into creating the app don’t go down the drain.

Myth: The mobile app development cost is all that matters.

Truth: Your job doesn’t end with creating a mobile app. You’ll have to maintain it if you want your app to stay here for long and for that, you’ll have to invest more money. It is necessary to keep the app free of bugs and other defects and enhanced depending on the technology updates.

Myth: Native apps provide the best experience compared to HTML5 apps

Truth: Every app, whether native, hybrid or mobile web (also termed as HTML5 apps), have their own pros and cons. Though native apps are generally considered to provide best experience, it is not always the best choice. It all depends on the requirements of the users. Also, tools such as Xamarin not only help cross platform development maintain the same levels as that of native app development but also in surpassing it in the near future.

Myth: Great features make an app successful.

Truth: It’s a common sight that companies often get ecstatic about having so many great features in their mobile app. However, the truth is that it’s not the features but the benefit the features provide to the users that decides the success of an app. Therefore, before adding a new feature to your app, ask these questions to yourselves:

•  How will this feature benefit my customers?
•  How will this feature help to solve the user’s problems?
•  How will this feature make things easier for the users?
•  If you don’t find a definite answer for these questions, remember, the feature is not worth it.

Mobile app market has grown tremendously as enterprises bring in innovative products and services for the users. However, malicious hackers are targeting on applications with sophisticated attacks. Therefore, security of mobile apps has become a top level concern for all stakeholders.

App market is huge, and in the coming years, there is considered to be almost 2 million smart phone users worldwide and by 2017, the app market will be worth $77 billion.

During a research conducted by HPE, almost 2000 mobile applications from over 600+ companies were tested. The results show that:

• Around 97% of tested apps access at least one private information from that application.
• 18% of applications sent user names and passwords over HTTP; 18% implemented SSL/HTTPS incorrectly.
• 75% of applications do not use correct encryption methods for the storage of data from the mobile device.
• 71% of applications failed to use binary hardening protections against cyber-attacks.

Recently, there has been a major shift in the app security where it is given more attention. App security is a big area. Therefore, it is important to know the trends available and you should also be aware of how well you can align them according to the need of the organization.

Common App Security Threats

The most common security threats in mobile applications are:

1) Threats in App Store Security: The type of platform chosen for the mobile application development does impact on security. Most of the apps might contain significant vulnerabilities, and nearly 90% have vulnerabilities.

In the case of iOS devices, Apple takes app security seriously and allows the users to access the level of the apps used. But Android devices, tend to have more app security issues than that of iOS due to Android’s wider range of device type, operating system and more App Store requirements.

2) Cross Devices Threats: aren’t the only place where secure information should be provided not only to mobile devices. Many stores allow users to download apps from desktop devices and later added to mobile devices and through this way, cross device threats occur.

3) IoT Devices: The aim of IoT devices is to collect user data and use that information to take ‘smart’ automation decisions. In the case of Android devices, IoT devices allow connections with many other operating systems making the security of the devices in risk and difficult to control.

4) Usage of Single Devices: Enterprise-level applications contain sensitive corporate information, which has to be kept secure in all possible ways. As most of the employees use a single device for all purposes, sensitive information can get mixed with personal information, thus, risking security.

5) Mobile Malware: Mobile phones are susceptible to Trojans, spyware and viruses. These can steal confidential data.

6) Unauthorized Access: Unauthorized users can access email accounts, applications, social media networks and many more details.

Best Practices to Protect Your Application

Let’s look at a few steps for mobile app security:

1) Secure App Code
Encryption is the best method to protect the app code. Stick on to modern, well assisted algorithms incorporated using API encryption.

•  Source code test for checking vulnerabilities.
•  App code should be transferable between the operating system and device.
•  Runtime memory, file size, performance, data usage etc. should be noted while adding security.

2) Include Authorisation, Identification and Authentication

APIs, authorization and authentication adds security to login of an app. Make sure, that app APIs provides access only necessary parts of apps. This minimises vulnerability.

•  Standard protocol OAuth2 is used to secure connections. Installing this protocol collects credentials      and then, allows permission between the end user and client
•  JSON (JavaScript Object Notation) is ideal for encrypted data exchange
•  OpenID Connect allows re-usage of same credentials within multiple domain

3) Apps should be Secured from Back end

Servers should have security measures to prevent unauthorized access and protect confidential data. APIs that access the servers should be verified before passing from the client to the database and app’s server.

• Containerization is a method to securely store the documents and data
• Penetration testing(testing a network/Web application to find vulnerabilities) should be done by consulting with a network security specialist to ensure data protection.
• Encryption using SSL (Secure Sockets Layer), VPN(Virtual Private Network) and TLS (Transport Layer Security) add app security.

4) Implement Mobile Encryption Policy

Some kind of apps release users data without permission. Here, data is protected on file-by-file basis.

•  Key Management should be a priority.

5) Repeated Testing of App Software

This is the most crucial step in the case of mobile app development process. While testing your app, make sure that security is tested along with usability and functionality tests. Emulators for operating systems, devices and browsers lets you test how an app performs.

6) Solid API Security Strategy

A solid APIs are a main channel for functionality, content and data. Ensuring proper security of API is important. Main security methods in an API security stack is authentication, authorization and identification.

7) Increasing Code Complexity

Making your app more complex internally can make it difficult for the hackers to attack the app.

8) Protect Internal Resources

Resource that does not require public Internet access should be restricted using network segmentation and firewall rules. Compromising on administration or other resources can lead to extensive damage.

9) Avoiding Catching App data and Crash logs

Developers can configure Android and iOS devices by preventing HTTP caching. Also, avoid caching of page data and URL history for any app processes. In the case of crash logs, ensure that released apps are built without warnings and are tested to avoid crashes.

10) Implement ATS (App Transport Security)

Ensure secure connections between back-end server and app. When ATS is enabled, HTTP connections are forced to use HTTP and attempts to connect with devices using insecure HTTP will fail.

Many consumer and enterprise mobile app work on a single device; but, they appear to act independently with different functionalities. However, without proper security built in mobile applications, hidden integrations and data hacking might definitely happen.

Some of us think that cyber-attacks happen only to big co-operates ;however, the reality is that we all are potentially at risk even while doing something as simple as downloading a mobile app to your smart phone. Follow best practices and rely on security experts to keep your app safe from threats.

The Indian Space Research Organisation (ISRO) along with the Indian Regional Navigation Satellite System (NAVIC) has developed a new mobile app which will enable the Indian fishermen to check international water borders.

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